Header

Senior Shopper Marketing Manager – Coles

North Sydney based with harbour views
• Salary + bonus opportunity  + product allowance
• Partner with our National Account teams on our largest account

Diageo is the world’s largest premium drinks business, with an unrivalled collection of brands, including Guinness® Beer, Smirnoff® Vodka, Johnnie Walker® Scotch Whisky, Baileys® Irish cream liqueur.  Operating from seven locations and with 500 staff, Diageo Australia is the leading spirits and ready-to-drink (RTD) company with iconic local brands including Bundaberg® Rum and UDL®. 

Senior Shopper Marketing Manager - Coles

About the Opportunity


The Senior Shopper Marketing Manager will lead the 12 month shopper marketing program for Coles. You will collaboratively build programmes with the customer and be a key member in the cross functional account team.

Your responsibilities in this role will include:
• Leveraging insights generated from the shopper and channel learning plan and translating this into a retail action plan
• Partnering with the consumer marketing team to build the annual shopper marketing calendar, improving the degree to which these programs inspire shopper demand
• Leading the creation and delivery of key category marketing initiatives
• Delivery of the financial and business objectives behind each shopper marketing program
• Support the commercialisation of new innovation
• Lead and motivate your direct report

Qualifications and Experience Required:

• Degree qualifications
• Ideally 6 years+ experience in customer facing roles
• Exposure to working with large retailers
• Proven experience at generating insights and applying that understanding to create shopper marketing programs in retail channels
• Proven ability to create customer selling stories & commercial rationales
• Masterful at creating alignment across consumer, shopper and customer agendas
• Ability to think both creatively and practically, backed up with genuine desire to get results and make a difference with customers
• Excellent communication and project management skills

A luxury international player in this market, Diageo is able to offer opportunities for professional development. Additionally, you will receive:
• A dynamic culture where you will be encouraged to drive improvements and develop initiatives
• Attractive salaries including 15% super, bonus, product allowances and additional benefits
• National and international career opportunities

This position is open to Australian Citizens or Permanent Residents only. Alternatively, you must have an appropriate working Visa to apply for this role.

Senior Shopper Marketing Manager – Coles